1. Project Overview
Project Name : Lucky Savings
Company Name : Lucky App Limited
Company Location : Hong Kong
Category : DeFi
Official Website : LuckySavings.io
Whitepaper : Lucky Savings Whitepaper
TGE Timing (expected date) : 2025 Q3-Q4
Token Information (if applicable)
Token Ticker : LUCKY
Token Type : ERC20
Explorer Link : KaiaScan
Total Supply : 10,000,000,000
Current Circulation Supply : None
Smart Contract : NA
Audit Report : NA
Market Cap : NA
Unlock Schedule : NA
2. Team
Executive Members
- Stephen Cheung
- Andy Lee
Organization Chart
- Dinis Araujo
- Roy Chen
History and Milestones
- Stephen Cheung
- Background: General Partner at WAGMI Ventures, with extensive experience in traditional finance and blockchain.
- Achievements:
- Managed over $100M in assets as a licensed securities professional in the U.S.
- Founded DAO House, overseeing treasuries exceeding $400M.
- Enhanced leadership through successful ventures in finance, blockchain, and restaurants.
- Education in more than five countries.
- Andy Lee
- Background: Expert in product development and operations, focusing on consumer apps (games, digital banking) and business solutions (fintech, SaaS).
- Achievements:
- Launched products generating over 1M+ DAU and $200M in annual revenue.
- Founded Legend of Arcadia, launched $ARCA token with FDV of $80M.
- Dinis Araujo
- Background: Web3 developer and blockchain researcher with a PhD from NOVA IMS.
- Achievements:
- Key researcher in European blockchain projects like Communitas and EBSI.
- Roy Chen
- Background: Expert in product operations and user growth.
- Achievements:
- Founded HypeSaints, first Web3 project by STEPN.
- Generated significant revenue for major gaming companies (Tencent, Riot Games, DreamSky, CMGE).
3. Business
Business Status
Project Description
Our platform introduces two innovative features:
- Lossless Lottery: Users deposit USD Stablecoin or KAIA, and only the yield from these savings funds a lottery, ensuring no capital loss.
- Lossless Launchpad: Users fund blockchain projects with yield, maintaining principal safety while supporting innovation.
Problems to Solve
In today’s financial landscape, traditional savings lack excitement, and blockchain technology remains inaccessible to most due to complexity and perceived risk. Over 60% of people worldwide play lotteries for the thrill and hope of winning, yet less than 1% ever secure significant prizes. Similarly, 70% of individuals are interested in investing but are deterred by high risk and complexity. Lucky Savings addresses these gaps by integrating with LINE—a trusted, daily-use platform in Asia with 220 million monthly active users—to offer a simple, secure, and engaging financial experience.
Project Features
- Lossless Lottery and Launchpad on LINE Messenger
Key Achievements
- Line Approval: Secured permission to build on LINE.
Competitor Comparison
- None on LINE
Tokenomics
Token Utilities
- Lossless Lottery Pool: Users deposit $LUCKY tokens into a dedicated pool, paired with USDT from our treasury to create liquidity on DEXs. The yield from this liquidity funds a lottery, ensuring no risk to the principal.
- Multi-Pool Funding: Fees from USD Stablecoin and KAIA pools are reinvested into the $LUCKY pool, amplifying the prize pool and token value.
- Governance (Future): $LUCKY holders may participate in governance decisions for platform upgrades and project selections in the launchpad, pending regulatory approval.
- Revenue Distribution: 100% of protocol revenue (e.g., fees, yield) is fed back to $LUCKY token holders/stakers, creating a self-sustaining ecosystem.
Revenue Model of the Protocol
- 100% of the Fees from USD Stablecoin and KAIA pools are reinvested into the $LUCKY pool, amplifying the prize pool and token value.
Value to Kaia Ecosystem
- DeFi TVL growth and new user acquisition
Strategies
- Win Win Win - Fight Fight Fight
Business Plan
Marketing Strategy
- Leverage Points: Exploit LINE’s social graph, Kaia’s developer community, and low-cost traditional channels for maximum reach with minimal spend.
- Behavioral Drivers: Focus on Motivation (excitement of winning), Ability (simplicity via LINE), and Prompts (notifications, stickers) to drive action.
- Cost Efficiency: Prioritize organic growth, partnerships, and free tools over paid ads, keeping costs under $50,000 for the first 6 months.
Community Strategy
- LINE Messenger Strategy (Primary Channel)
- Action: Launch a referral system where users earn LUCKY Points for inviting friends who deposit (e.g., $10 USD/KAIA). Integrate LINE stickers (exclusive Lucky Savings designs) as rewards—LINE users love stickers, driving organic sharing.
- Execution: Pilot with 10,000 LINE users within 2 weeks, using LINE’s free API for notifications. Track referral rates and iterate based on engagement data.
- Psychological Leverage: Use FOMO (e.g., “Your friend just won—join now!”) and social proof (leaderboards in LINE chats) to trigger sharing.
- Scalability: Aim for 1M users in 3 months via network effects (Reed’s Law), as each user brings 5+ friends.
Partnership Strategy
- LINE Influencer Partnerships (Cost: $2,000, Impact: High)
- Action: Identify 5 micro-influencers (5K–50K followers) on LINE who focus on finance, gaming, or lifestyle in Asia. Offer them free lottery entries and $LUCKY tokens for promoting Lucky Savings in their chats/stories.
- Execution: Reach out via LINE’s business API (free) within 1 week, track engagement (clicks, deposits) over 2 months.
- Psychological Leverage: Leverage their trust and social proof to build credibility among followers.
Backer
- Yes
Risk Points
- NA
4. Industry
Market Overview
Lucky Savings targets a massive and growing market, leveraging LINE’s dominance in Asia and the global rise of blockchain finance. Key market dynamics include:
- LINE User Base: With 220 million monthly active users, primarily in Asia (e.g., Japan, Thailand, South Korea), LINE is a cultural staple integrated into daily life. Over 60% of these users engage in financial services via LINE Pay, creating a prime audience for Lucky Savings’ lossless lottery and launchpad.
- Lottery and Savings Market: Globally, lotteries generate over $300 billion annually, with 60% of players motivated by excitement but deterred by risk. In Asia, savings rates exceed 30% of GDP, yet traditional savings products lack engagement. Lucky Savings addresses this gap with a risk-free, thrilling alternative.
- Blockchain Adoption: 70% of individuals are interested in investing but hesitate due to risk and complexity. Lucky Savings simplifies blockchain access via Kaia Chain and LINE, tapping into a $1.7 trillion crypto market projected to grow to $10 trillion by 2030 (Statista, 2023).
- Cultural Fit: LINE’s high engagement, local penetration, and direct marketing potential make it ideal for financial innovation, positioning Lucky Savings as the first Web3 miniApp on LINE with a lossless model.
Potentials
- 220 Million Monthly Users
5. Investment Overview
- Term : SAFT(Simple Agreement for Future Token)
- Proposed Investment Amount : US $30,000